SponsoredLinX

You will have heard the saying, ‘Business is business’ which implies that personal feelings and sentiment mustn’t enter the equation. Ben Bradshaw, Founder and CEO of SponsoredLinX, believes that this could not be further from the truth.

Having started out as a small business owner with a young family, Ben was facing a ‘sink or swim’ situation to turn his business as a corporate magician around. To help his business venture at the time, Ben found and turned to online marketing, initially Google AdWords to be specific, and was instantly hooked.

The digital wave had arrived and Ben learned to surf it. His once ‘sink or swim’ situation turned into a profitable business which enabled him to provide for his family. But what he had found was an enormous knowledge gap that many small to medium business owners still face today. Having found an advertising method which finally delivered, Ben felt an obligation and a sense of purpose to share his knowledge.

The technology curve is moving at a rate that SMEs are struggling to keep up with and having recognised this and his passion for online marketing, Ben started his company, SponsoredLinX.

Through rigorous trial and error, Ben developed a business formula which can be adapted to suit the needs of any business model. It is this formula which forms the framework of the SponsoredLinX ethos and all of the work we carry out for our clients. It is Traffic > Conversion > Retention.

Traffic
We aim to deliver relevant traffic to your website from a multitude of online sources. Whether it is Pay Per Click advertising like Google AdWords, Search Engine Optimisation, Social Media channels such as Facebook or through a compelling website experience; the first step of the equation is to deliver relevant traffic to your website.

Conversion
The second aspect of the equation strives to help you streamline and simplify your online processes to enable the best environment for online conversions. With traffic now in abundance, this step aims to ensure that your leads can transform into profitable sales.

Retention
The final goal is to retain the customers you have put time and effort into attaining and we achieve this through the continual engagement of your customers. Building a loyal customer base ensures that the work you put in during the initial phase of the Traffic > Conversion > Retention formula equals customers who continue to buy your products, or use your service, time and time again.


Ben discovered Traffic > Conversion > Retention because of a deeply rooted need and passion to help his business grow. With now over nine years’ experience, and still growing strong, the Traffic > Conversion > Retention ethos is not only relatable, but it provides a strategy, business navigation and context to the online marketing journey.

Building SponsoredLinX around this business model and the values it encompasses is the exact reason why we have a no contract business standard. It’s ethical and honest and makes SponsoredLinX 100% accountable for the results we deliver to our clients.

People deal with people, which is why SponsoredLinX is committed to educating small to medium business owners about the Traffic > Conversion > Retention ethos and how this tried and true method can help your business grow.