Janome Australia

In 1921 the Pine Sewing Machine Factory, which was the first domestic Sewing Machine Manufacturer in Japan, was established.

In 1935 the JANOME brand was established and has been used as a trademark since then.

The word Janome means "eye of the snake" in Japanese. At that time, the round bobbin system was the most advanced technology replacing the traditional long shuttle type. As the new round bobbin looks like a snake's eye, JANOME was chosen as our company name. This is the symbol of our company and it is synonymous with providing advanced sewing machines to customers around the world.

Janome is a global company with sewing divisions in Canada, the United States, Mexico, Europe, Australia and New Zealand as well as agents in Africa, Central and South America and throughout the Pacific Rim of Asia.

In 1969 Janome Sewing Machine Co. (Aust) Pty Ltd was established in Australia. Janome was a relatively unknown brand within Australia at that time, but has made incredible progress and has grown to be a leader in the sewing machine field. Janome has now become a household name among Australian families where sewing is a part of family life.

In 1979, Janome marketed and sold the first computer sewing machine known as the “Memory 7”.

In 1982 the Company found it necessary to find larger premises and moved into its new head office and warehouse in Cheltenham, where a sewing school and lesson centre was also established.

In 1990, the “Memory Craft 8000” was introduced, which was the first home-use computer sewing machine in the world to possess embroidery functions. Janome’s breakthrough technology had opened up a new sewing machine market enabling users to sew with more recreational motivations.

In 2000, the “Memory Craft 10000”, which was the first sewing machine that could connect to a PC via a USB cable, was released. USB connection was pioneered in the sewing machine market.

In 2005, the new flagship model “Memory Craft 11000, incorporating robotic technology was launched offering sewers more than ever. This new sewing and embroidery machine came packed with features enabling users to undertake nearly any sewing, embroidery, quilting or home décor task imaginable.

From 1st July 2007, Janome Australia Pty Ltd became the exclusive distributor of Swiss-designed quality Elna sewing machines and steam presses. The headquarters of Elna International Inc. is located in Geneva, Switzerland, and was acquired by our parent company, Janome Sewing Machine Co., Ltd., Tokyo, Japan last year.

In 2008 Janome Australia became a proud supporter of the National Breast Cancer Foundation, donating $5.00 from the sale of its Pink Ribbon Series sewing machines in order to support breast cancer research. Janome Australia also supports the National Packaging Covenant, a voluntary initiative by Government and Industry, to reduce the environmental effects of packaging.

In 2009 Janome Australia had a momentous 40th Anniversary celebration commemorating 40 years in Australia.

In 2011 Janome Celebrated 90 years of manufacturing Sewing Machines since the Company’s foundation in 1921.

In 2011 Janome released the Memory Craft 12000 which gave us real-time PC Connectivity with Horizon Link™ Now we can connect to our computer, using a USB port and work on our embroidery on the Big Screen.

In 2013 we advanced even further with our Industry Leading Technology. The new Janome Memory Craft 15000 is the first home sewing machine to connect wirelessly to your iPad via your Home’s wireless network. Janome also released Sewing Apps which allow you to create embroidery layouts on your iPad. Acumonitor™ monitors your MC15000 while it stitches out your embroidery design so you can follow its progress from any room in the house.

Janome’s excellent product range, aggressive marketing, sound retailer support policies and customer service have all been contributing factors in our continued success.

Even in times of global economic and financial hardship, Janome Australia has forged ahead strongly, affirming it’s proudly held name as “Australia’s No. 1 Brand”.

In November 2013 Janome proudly celebrated the production of 60 million Sewing Machines

At present, production is spread internationally over three countries with top of the range embroidery capable computerized sewing machines produced at the Tokyo factory, mid-high range computerized sewing machines, electronic sewing machines and horizontal hook mechanical sewing machines produced by Janome Taiwan, and popular range sewing machines produced by Janome Thailand. The combined annual number of sewing machines produced by these three factories is approximately 2.1 million.

Janome is dedicated to continuing to develop attractive products that meet the needs of the consumer, and releasing them to the market in a timely manner. Janome also intends to focus on developing sewing machine-related products that support and increase the value of our sewing machines. As a leader in the home sewing machine business, Janome will strive to deliver high quality products and a high level of service to its customers.