Uncompromising.
The dictionary defines uncompromising in this manner:
without reservation or exception; undeviating; absolute, as believing in or adhering to a principle, position, or the like.
What this means to me is using the best materials for my knives all the time. It means making sure that the edge will stay as sharp as possible. That the balance between handle and blade will make it come alive in your hand, and that will be an heirloom to be handed down.