Heat and Serve Meals Delivered

Yes I am in the process of setting up another catering business, and hoping to hell this 1 works out for me. As many of my friends are aware I have been taken my sweet ass time getting this business on track. But stage 1 has just occured and I now have a kitchen to work from.
My Vision is to deliver home cooked, delicious meals to peoples doors. The local market for this service is very limited. I am looking at delivering these meals twice a week to start off with. This is not a service that you can ring up and order and have meals delivered instantly, its a simalar service like Meals on Wheels or Lite and Easy only better. Why is it better? cos my meals taste better and there cheaper.