East Loddon Merino Stud

Our breeding aims and direction have been developed by stepping back and evaluating what makes a profitable merino enterprise …
Increasing income with:

High fleece cut which is made up of white, soft and bold crimping highly aligned fibres. A true free growing wool.

Highly fertile animals to lift weaning percentages

High growth rate with excellent carcase attributes to maximise return on wethers and surplus ewes

Lowering cost of production:

Reducing the instance of flystrike with easy care plain body SRS type

Increasing the level of genetic fat and eye muscle depth on the animal makes them more robust and able to handle the harsh conditions which are a reality in the Australian environment. Get back in lamb.

A wool which keeps dust out in the dry years and water out when it rains.