Creative Genius

ABOUT US

Mal and Linda both Creative Directors have the experience of developing and promoting their own brands in addition to their reputable career track record, has equipped Mal and Linda with the tools to manage multi-million dollar brands while still understanding the needs of a start-up.

Their mission is to listen and understand the wants and needs of each client, offer creative solutions to set your brand apart in the cluttered marketplace and execute a program that proves itself successful with results.

ONE OF OUR SUCCESS STORIES

A little over ten years ago a mega brand Reflex was in trouble. We were approached to deliver a solution and to redefine the consumer perception of the product.

We introduced the 'iconic mother brand' strategy enabled Reflex to this day to be adaptable to the ever-changing consumer needs using sub-brands such as carbon Neutral, Recycled, Colours, etc.

We also introduced the low cost pallet display advertising to the carton to overcome the POS policy in Officeworks.

Reflex is now considered an Australian Superbrand!